Clever Soap

Packaging & Logo Design

Clever Soap needed a wordmark logo designed, and artwork created for their soap bar packaging.

The soap is antibacterial and aimed at people with sensitive skin, or suffering with dry skin conditions; so it was important that the artwork looked ‘medicinal’ rather than usual soap you’d find on shop shelves. Clever Soap also had plans for more soap bars in the future, so were keen to have packaging artwork that could be adapted for different products with a simple colour palette change.